Saudi Prince Launches AI Firm ‘Humain’ Amid Global Tech Forum
By Liam Hunter
Saudi Arabia is making a significant push into artificial intelligence with a brand new company called Humain, which was announced by Crown Prince Mohammed bin Salman.
The venture, aimed at strengthening the country’s position in the global AI landscape, will focus on building AI infrastructure, including advanced data centers across the kingdom.
U.S President Donald Trump and Saudi Prince at Investment forum 2025. Source: Al Jazeera
Humain is supported by Saudi Arabia’s Public Investment Fund (PIF), which holds around $940 billion in assets. This aligns with the broader goals of the Crown Prince’s Vision 2030 which aims to develop the Saudi economy outside of oil and into more future-facing industries like technology and AI.
The announcement will coincide with a high-profile U.S.-Saudi investment forum in Riyadh. Guest list includes tech leaders like Elon Musk, Sam Altman, and Mark Zuckerberg, with AI being one of the leading discussions. Former U.S. president Donald Trump is also reportedly planning to be the region as part of an investment-diplomatic tour.
American tech companies have been picking up on the trend of having conversations with Saudi Arabia’s PIF and view it as a potential deep source of funding. Companies including Google and Salesforce have already begun collaborations for AI-related initiatives in Saudi Arabia.
The launch of Humain indicates that Saudi Arabia wants to position itself for a stake in the fast-developing AI space. With strategies revolving around investments, partnerships, and the establishment of infrastructure, the country is taking steps to create a long-lasting footprint in the global tech ecosystem.
